Web content guru Gerry McGovern reminds us that "The best websites know that customers are ready for action. They help customers complete common tasks quickly and easily."

Read the article.

Feeds are a useful way to subscribe to the information on a web site. When you subscribe to a feed, you get updated when information is added to the site. We've written an overview of feeds and how they work. Check it out!

Provides an overview of podcasts and podcasting, and brief instructions on how to subscribe to a podcast.

This article provides information on MPEG-4 video, the H.264 codec, and free software for Macs and Windows PCs that will allow you to access high-quality video content on your computer.

Want to write a web page people will actually read? In the latest issue of A List Apart, Erin Kissane argues that you need to get out the axe and start chopping.

How do people read on the web? Mostly they don't. They skim and scan the screen for the information they're seeking. To ensure that the message you're putting out there actually gets across, you need to adapt your writing to fit this reading style.

To help serve Carleton's web site editors, Web Communications and Development now has a section devoted to frequently asked questions about the Reason content management system. Link: Reason FAQs

Web Communications and Development has created a URL shortening service that can make it easier to create short Carleton URLs for use in e-mail and print.

Tables are often used to arrange information on a Web page. Find out why this is not always a good idea, and discover some other methods to make your pages stand out.