When and How to Work with the Publications Office
This section provides some guidelines for working with the publications office. Call us with questions or to schedule an appointment for a consultation: x5423 (director) or x4181 (office manager)
Is Publications the Right Place?
The publications office produces the majority of Carleton's printed pieces, but it's not always necessary to use our services. You should call us if you answer yes to any of the following questions:
- Do you need help developing a cohesive look for a variety of printed pieces?
- Do you need a writer or editor to craft your message?
- Do you want to use color printing, photography, illustration, or other design elements that are not readily available to you?
- Do you need printed materials (such as invitations, programs, or posters) to promote an event or series of events to an internal or external audience?
- Will your project benefit from commercial printing?
- Does your project require use of the official Carleton College wordmark?
How to Prepare
Once you determine that you need our services, call us at x5423 (director) or x4181 (office manager). We'll arrange a meeting to assess your communications needs and discuss the possible forms the project may take. Be prepared to answer these questions at our first meeting:
- What is the project's purpose?
- What information or message will it convey?
- What five adjectives would best describe the finished piece?
- Who is the audience?
- Does the project have a Web component?
- Who will write the text (a publications staff writer or someone in your department), or do you have existing text?
- What is the budget for the project and the department charge number?
- What is the delivery date? Will we deliver the printed pieces to you on campus or to a mailing house?
- Who is the contact person? Who is responsible for signing off on the project?
A Team Approach
Once we have assessed your needs, the director of publications will assign a team to your project. This team may consist of a project manager, writer/editor, and designer, or any combination of these depending on the project. The majority of communication will be between you and the project manager.
The project manager will establish a production schedule for your project. The schedule is a time line for you and publications staff members to follow in order to complete the project on time. The schedule is based on each project's requirements--we allow time to write and edit text, schedule a photo shoot, contact illustrators or other artists, design a layout, and print and mail the piece. The schedule allows time for you to approve at least two proofs.
Producing top-quality publications takes time. Creating something new may require eight to ten weeks (or longer) depending on the project's complexity, and revising an existing piece usually requires a minimum of four weeks.